Recent Submissions

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    Environmental scanning practices during periods of high uncertainty 

    Chittipa Ngamkroeckjoti; Johri, Lalit M, jt. auth. (Assumption University)
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    The effects of bundle composition, price, framing, and familiarity on consumers' purchase intention 

    Issara Titheesawad; Thongdee Kijbooncho, jt. auth. (Assumption University)
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    Strategic human resource management in Thailand 

    Somchart Visitchaichan (Assumption University)
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    The importance of resource-based view in export performance of SMEs in Thailand 

    Theingi; Purchase, Sharo, jt. auth. (Assumption University)

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