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dc.contributor.authorJoseph, Bipin Charithavely
dc.date.accessioned2015-06-26T05:15:43Z
dc.date.available2015-06-26T05:15:43Z
dc.date.created2011-01-06
dc.date.issued2010
dc.identifier.urihttp://repository.au.edu/handle/6623004553/2603
dc.descriptionThesis (MBA) -- Assumption University, 2010.
dc.descriptionIncludes bibliography
dc.format.extentviii, 101 p. ; 30 cm. + 1 CD-ROM (4 3/4 in.)
dc.format.mimetypeapplication/pdf
dc.language.isoeng
dc.publisherAssumption University
dc.rightsThis work is protected by copyright. Reproduction or distribution of the work in any format is prohibited without written permission of the copyright owner.
dc.subject.otherConsumer behavior
dc.subject.otherMotivation research (Marketing)
dc.titleImpulse purchasing behavior : a study on hypermarket customers in Bangkok
dc.typeText
mods.edition1st ed.
mods.genreThesis
mods.location.physicalLocationAU Archives, 4th Floor (Cathedral of Learning)
thesis.degree.departmentGraduate School of Business
thesis.degree.disciplineBusiness Administration
thesis.degree.grantorAssumption University
thesis.degree.levelMasters
thesis.degree.nameMaster of Business Administration
au.identifier.bibno0020-0327
au.identifier.callnoThesis 658.8432 J83i 2010


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    วิทยานิพนธ์ระดับปริญญาโท

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