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Browsing by Author "Krisda Tanchaisak"

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  • Item
    The determinants of subordinates' perceived leadership styles and effectiveness in small and medium enterprises in Thailand
    (Assumption University, 2012) Tanawat Teepapal ; Krisda Tanchaisak
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    Emotional intelligence for employees' motivation
    (Assumption University, 2005) Krisda Tanchaisak ; Assumption University. Martin de Tours School of Management and Economics
    This article adopts a system approach to analyze the Porter-Lawler model. This model synthe- sizes two important motivational models: the expectancy and the equity models. The expectancy model describes the influence of worker's expectation about the jobs and the rewards gained via the motiva- tion process. The equity model describes workers I comparison of rewards and effort ratios with others. The Porter-Lawler model suggests workers are motivated if they believe their effort will result in re- wards they deem important and that the effort-reward ratio must be equivalent to their referents. This model implies workers operate solely on economic rationale. The researcher describes emotion as a significant determinant of worker's judgement about referents, rewards, and equity. Emotional intelli- gence (EI) is proposed as an influential intervening variable in the Porter-Lawler motivation process model.
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    Employees' willingness to cooperate with the implementation of the ISO 9000 standards among the logistic land haulage providers in Thailand : a study of the Eastern Seaboard Industrial Estate
    (Assumption University, 2013) Manop Rungseanuvatgul ; Krisda Tanchaisak
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    An examination of the psychological contract in Thailand
    (Assumption University, 2005) Krisda Tanchaisak ; Assumption University. Martin de Tours School of Management and Economics
    This study aimed at investigating perceptions regarding psychological contract breaches, it examined the employees perception, the incongruence between the employee and organization s perceptions, and the employees perceived importance of each type of psychological contract. Neither party perceived that transactional psychological contract was breached. The employee reported the organization had breached the balanced and relational psychological contracts to a certain extent. The organization agreed it had breached the relational contract but not the balanced contract. The employee reported that the balanced and relational contracts were equally important and they were more important than the transactional contract.
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    An exploratory study on buying process of Laos consumer on instant coffee
    (Assumption University, 2008) Saranya Paiboonnukulkij ; Krisda Tanchaisak
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    Factors affecting brand loyalty of Shampoo teenager consumers in Bangkok
    (Assumption University, 2008) Kanhatai Wongbunditjaroen ; Krisda Tanchaisak
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    Factors affecting British expatriates' adjustment in Thailand
    (Assumption University, 2013) Yanida Siamwalla ; Krisda Tanchaisak
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    The key antecedents of shared vision and the consequence on job performance : a case study on an industrial estate developer in Thailand
    (Assumption University, 2014) Srobol Smutkupt ; Krisda Tanchaisak
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    A Longitudinal Study on the Students’ Satisfaction Index
    ( 2012-11) Shawyun, Teay ; Wichanee Kuptawathin ; Krisda Tanchaisak
    This study is a report of an ongoing research project of Assumption University in the attempt to examine the quality of performance offered to the undergraduate students. One dimension of educational quality is the ability to respond to student' needs. This is an important contribution to the overall image of the University. Hence, it is important to track their satisfaction level, in other words, university should examine whether the university could match the expectations of the students, This research project's objective was to compare the expectations and perceptions of students. Gaps between expectations and perceptions were measured to calculate the Students' Satisfaction Index representing the satisfaction level of one of the major stakeholders of the university. Instruction and lecturer, curriculum, supporting service, facility, and overall image aspects were measured based on the criteria and standards imposed by the government. The aspects were summarized in the overall aspect. The index was measured annually in order to keep track of the changed in the satisfaction level of the students toward the performance of the university. Data were collected from 2855 undergraduate students in 2009, 2290 undergraduate students in 2010, and 3175 undergraduate students in 2011. Satisfaction index scores (perception minus expectation) were calculated and compared over the years. Data were compared and contrasted among students in different level of study and faculties.
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    The multilevel mediating role of psychological empowerment: a study of professional football clubs in Thailand
    (Bangkok : Assumption University, 2016) Chatchai Chatpunyakul ; Krisda Tanchaisak
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    Non-price factors influencing female university students' behavioral intention towards the purchase of counterfeit brand name apparels in Bangkok Metropolis
    (Assumption University, 2007) Somboon Assawasiriwong ; Krisda Tanchaisak
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    The relationship between leadership style and entry level employees' commitment to organizations
    (Assumption University, 2009) Krisda Tanchaisak ; Assumption University. Martin de Tours School of Management and Economics
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    The relationship between price deals, perceived quality, and brand equity
    (Assumption University, 2013) Rachata Rungtrakulchai ; Krisda Tanchaisak
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    The transformational leaders' dimensions and newcomers' organizational socialization process
    (Assumption University, 2006) Krisda Tanchaisak ; Assumption University. Martin de Tours School of Management and Economics
    Newcomers' organization assimilation or socialization is a transition process whereby an outsider becomes an insider of an organization. This process involves a lot of change. Four dimensions of transformational leader were suggested to facilitate this change process. The Big Five Model of personality provides insights of the differences on the newcomers part. The relationship between the four dimensions of transformational leaders and five newcomers 'personality traits were delineated. Examination of previous literature revealed that transformational leaders gain trust and respect via the first two dimensions, namely charisma and inspiration. Individualized attention should be given high priority for those with neuroticism and extraversion traits. Intellectual stimulation should be given high priority for those with openness to new experience, agreeableness, and conscientiousness traits.
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    Value perceptions, big five personality and attitude: a study on Thai consumers' purchase intention toward luxury cars
    (Bangkok : Assumption University, 2016) Korrapun Vinijcharoensri ; Krisda Tanchaisak

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