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Browsing by Subject "Marketing -- Management"

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  • Item
    A comparative study of marketing mix between Coffee-World and Starbucks consumer in Bangkok
    (Bangkok : Assumption University, 2003) Jiraporn Pittayatham
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    Comparative study of the effect of E-CRM and traditional marketing strategies on customer repurchase intention : a case of a Cosmetics Company
    (Bangkok : Assumption University, 2012) Antika Tulasueb ; Nucharee Supatn
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    Developments in insurance retail marketing in Thailand
    (Assumption University, 2001) Pongpanu Damrongsiri ; Assumption University. Martin de Tours School of Management and Economics
  • Item
    Factors affecting Thais' organic food purchase behavior in Bangkok, Thailand
    (Assumption University, 2012) Sasanun Kittipakdee
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    Marketing plan for Motorola mobile
    (Assumption University, 2003) Nopamnee Polpanish ; Thanatphong Pratheepthaweephon
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    A marketing plan for Riva-Flo brand centrifugal pumps
    (Assumption University, 2006) Achara Buaratcharoen
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    Marketing plans for Daily Corn Co., Ltd
    (Assumption University, 2003) Akerat Yailaibang ; Thanatphong Pratheepthaweephon
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    Marketing strategies for Johnson & Johnson Baby Powder in Thailand
    (Assumption University, 2004) Salisa Srithongchard ; Thanatphong Pratheepthaweephon
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    Measuring of marketing mix elements and their relationship with brand equity of Siam Commercial Bank
    (Assumption University, 2009) Saranya Ratanachaikul ; Sasithom Phonkaew
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    The relationship between attributes of marketing mix with customer's purchasing decision of baby powder
    (Assumption University, 2004) Janyaporn Phattharakijwanich
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    The relationship between perception of service performance and customer loyalty : a case study of Air China
    (Assumption University, 2012) Zhang, Peng
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    The relationship between service performance and customer loyalty : a case study of One-Two-Go Airline customers
    (Assumption University, 2007) Srisaward Vongvet
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    A strategic marketing plan for " Ing-Nature " toiletries & spa products
    (Assumption University, 2004) Ratchanee Panichayanont. ; Chamnong Jungthirapanich
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    A study of impact of marketing mix on purchasing decision of body liquid soap
    (Assumption University, 2002) Thanatorn Punpanishgul
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    A study of the relationship between information search and marketing mix with tyre purchase and tyre store patronization intention
    (Assumption University, 2006) Suttinee Ruangurairerk
  • Item
    A study of the relationship between the elements of marketing mix and some dimensions of brand equity
    (Assumption University, 2003) Natnicha Seema

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