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Browsing by Subject "Marketing research"

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  • Item
    Aspects of Chinese consumer behavior in buying foreign branded product : a case study of Dove Chocolate, at CR vanguard hypermarkets in Xi'an City, Shaanxi Province, China
    (Assumption University, 2011) Wu, Rui
  • Item
    Business plan development for importing sanitary ware from China
    (Assumption University, 2006) Ukrit Kunanansak ; Chamnong Jungthirapanich
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    Chinese consumers' willingness to buy foreign products under the influence of consumer ethnocentrism and animosity
    (Assumption University, 2004) Xu, Jian
  • Item
    Chinese customers' switching intentions among commercial banks in Kunming City, Yunnan, China
    (Assumption University, 2007) Qi, Qi Zhang
  • Item
    A comparative study of buyers' purchase intentions toward Lenovo Notebooks between Chinese customers in Kunming and Thai customers in Bangkok
    (Bangkok : Assumption University, 2009) Yu, Zhou
  • Item
    Comparing consumer perception between chain and traditional convenience stores
    (Bangkok : Assumption University, 2009) Nutthawut Inthasorn ; Nucharee Supatn
  • Item
    A comparison of three different methods of respondent ranking
    (Assumption University, 1989) Ayer, Frederic L. ; Boworn Eurchawtanara, jt. auth. ; Assumption University. Office of the Vice President for Advancement. Public Relations Department
  • Item
    Consumer behaviors of buying mobile phones in Bangkok
    (Assumption University, 2006) Saowalak Uampranee ; Chamnong Jungthirapanich
  • Item
    Credit card.
    (Assumption University, 1992)
  • Item
    Cricket & Co. Junior.
    (Assumption University, )
  • Item
    Customer attitude and behavior toward liquid soap.
    (Assumption University, 1989)
  • Item
    Customers's attitude toward Honda car.
    (Assumption University, 1991)
  • Item
    Effect of nutrition information cream yoghurt label toward buying decision of consumers in Bangkok Area
    (Assumption University, 2000) Sophinyapat Noisommit
  • Item
    An empirical study of organic product purchasing behavior : a case study of Thailand
    (Assumption University, 2012) Jatuporn Vongmahadlek ; Mayuree Aryupong
  • Item
    Factors affecting purchasing decision for casual clothes : a case study of female's college students in Thailand
    (Assumption University, 2007) Supreeya Thanissaranonth ; Vikanda Pornsakulvanich
  • Item
    Factors explaining consumption behavior in ready-to-eat frozen food products : a selected study on Bangkok Metropolis Area
    (Assumption University, 2000) Wannee Trongpanich
  • Item
    Factors influencing Chinese tourist behavior intention to revisit Bangkok, Thailand
    (Assumption University, 2013) LiLi, Liu
  • Item
    Factors influencing female users' buying decision towards the passenger car tires in Bangkok
    (Assumption University, 2005) Rachnai Saengsiri
  • Item
    Factors that impact brand loyalty of Shampoo among teenagers in Bangkok
    (Assumption University, 2001) Varangkana Kongphanitkul
  • Item
    A feasibility study of a one-stop car service
    (Assumption University, 2006) Sakeson, Chotiprathumwan ; Thanatphong Pratheepthaweephon

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