Now showing items 1-19 of 19

  • Thumbnail

    Appreciative inquiry : A positive approach to organizational planning and learning 

    Fernando, Maria Socorro Cristina L. (2010)

    The primary purpose of the study is to open a new possibility in the planning process of the Technology Centers using Appreciative Inquiry in designing the future directions through the creation of the Development Plan. The discoveries articulated through themes drawn from the use of AI approach as planning process are valuable to support the various applications of AI in organization development. This study uses purposive sampling in identifying the participants who represented the stakeholders of the Technology Centers. The focus group (15-25 ...
  • Thumbnail

    Creating the company of choice by improving employee morale and job satisfaction: A case study on YZJY Company 

    Song, Jie; Fernando, Maria Socorro Cristina L. (2015)

    This research was conducted to determine the levels of employee morale and job satisfaction in relation to creating a company of choice. This research was conducted using the action research model involving the company managers and employees. Survey, observations, and interviews were used for data collection. The study determined the current situation of the employees' job satisfaction and morale that affected the company as a "company of choice"; identified appropriate organization development interventions (ODI) that could facilitate the ...
  • Thumbnail

    Designing strength based work life balance strategies to enhance service quality: a case study of S.R. Residence Hotel Phetchabun, Thailand 

    Chinnakrit Pongpanich; Fernando, Maria Socorro Cristina L. (2019)

    Nowadays, every service business must compete with the customer satisfaction for their reputation and success in business. To obtain more competitive advantage and better performance on employees service quality. A company tries to focus on the development of personal work life balance (attitude) and motivation to let employees achieving their task successfully. This research study focuses on employees service quality based on service quality theory. Tangibles – physical facilities, equipment, staff appearance, etc. ,Reliability – ability ...
  • Thumbnail

    Enhancing team learning in a faith based organization in Myanmar: an action research approach 

    Soe, S. Myat; Fernando, Maria Socorro Cristina L. (2017)

    The main purpose of this research is to enhance team learning in a faith based organization in Myanmar. The objective of this research is to determine the current situation of the organization in terms of team learning and implement an appropriate OD intervention and action plan to sustain continuous team learning in the organization. This study benefits the organization by providing the opportunity to identify the current situation and find ways to improve for future development. Good working environment, coordination and collaboration ...
  • Thumbnail

    An exploration of the transition of a startup enterprise in the shared accommodation business 

    Fernando, Maria Socorro Cristina L. (Assumption University Press, 2017)

    The study is a qualitative research using interview data to determine the characteristics of the startup enterprise in the shared accommodation business. The data was analyzed using inter-coding analysis for qualitative study. The startup reveals characteristics typical of the organizations the creativity phase of Greiner’s organization growth were systems needs to be organized and leadership and management need to set up the strategic direction for the company including better operational management systems. The management and employees aspire ...
  • Thumbnail

    Exploring 21st century teaching development model for lecturers: a case study of two universities in Vietnam 

    Do, Khoa; Fernando, Maria Socorro Cristina L. (2018)

    The world is changing day by day and education sector is also catching up to provide sufficient education outcomes required by society in 21st century. Teachers is one of key factors contributing to graduate quality. This study aims to explore the influence of soft skills in terms of critical thinking, problem-solving, communication, teamwork, and information management skills on teaching competency of lecturers at two faculties of two universities in Vietnam. The findings of quantitative and qualitative data indicated soft skills in terms ...
  • Thumbnail

    Factors affecting customer satisfaction on Brand X green tea: a case study of Bangkok consumers 

    Tipjaree Chanruechai; Fernando, Maria Socorro Cristina L. (Assumption University Press, 2017)

    This research determines the factors affecting customer satisfaction on Brand X green tea as well as the relationship between independent variables (quality of tea, price, brand image, and health concern) and dependent variable (customer satisfaction). The quantitative method was used in this research. The sampling procedure is non-random snowball sampling. The survey questionnaire is an online questionnaire via social network including Facebook, Line application, and Twitter. The scope of this research includes 385 Bangkokians who have ...
  • Thumbnail

    Factors influencing Bangkokkian adults' decision-making in choosing and English language school 

    Natchanan Ammarit; Fernando, Maria Socorro Cristina L. (Assumption University Press, 2016)

    The purpose of this study was to determine the factors influencing Bangkokian on decision-making in choosing an English language school. This study applied non-probability sampling as a sampling procedure. The questionnaires were distributed by snowballing sampling with 400 questionnaires distributed by both offline and online platforms. This study applied four statistical models including descriptive analysis, One-Way ANOVA, Pearson's Correlation and multiple regression analysis. Most of the respondents were female. The majority of the ...
  • Thumbnail

    Factors influencing job satisfaction of Gen X and Gen Y in a financial institution: a case study of global payment service department 

    Navarat Siwasampattikul; Fernando, Maria Socorro Cristina L. (Assumption University Press, 2017)

    Financial institutions are very competitive and developing its human resources is one of the strategies to make companies strong and competitive. Job satisfaction is one of the key factors that motivate employees to do their best. In this research, data was collected using offline and online questionnaire from 135 employees who currently work at a Global Payment Service Department. The survey included five-point Likert scale to measure four independent variables (participation in decision making, empowerment, reward and recognition and ...
  • Thumbnail

    Factors influencing purchase intention towards a retail clothing company 

    Charnvudh Vajarodaya; Fernando, Maria Socorro Cristina L. (Assumption University Press, 2017)

    This research aims to investigate the factors affecting purchase intention towards retail clothing store . Four independent variables were selected in this research; perceived service quality, perceived value for money, brand awareness, and celebrity/brand congruencies. To measure the construct of the research instrument, a survey questionnaire was administered and data were collected from sample of 400 respondents who were customers of a retail clothing company, utilizing convenience sampling techniques. The significance and relationships ...
  • Thumbnail

    Improving service quality of the restaurant staff: a case study of Deutsches Eck pub & restaurant 

    Sirilak Benjamin; Fernando, Maria Socorro Cristina L. (2016)

    This study focused on improving the service quality of the restaurant staff in terms of communication, assurance and responsiveness at Deutsches Eck pub and restaurant. The researcher conducted the survey of the restaurant service by using questionnaires with 35 selected customers and conducted the interviews with two managements in the Pre-ODI and Post-ODI phases. Interview data was used as qualitative data. Mean and frequency were used as the quantitative data from the questionnaire. Paired Sample T - Test was used to determine the initial ...
  • Thumbnail

    An initial assessment of a logistics company’s potential as a high performing organization (HPO): a case study Of Saigonship Danang Joint Stock Company, Vietnam 

    Uyen, To Thao; Fernando, Maria Socorro Cristina L. (2019)

    The rapid pace of change and development of the logistics industry in Vietnam has created both of opportunities and challenges for logistics companies. They are forced to define the key factors that set up high performance model to better withstand the pressures it is facing. This study determines the current conditions and abilities of Saigonship Danang Logistics Joint Stock Company (SSC) to become a high performing organization (HPO) with sustainable financial and non-financial results. The purpose of the study was to determine the influence ...
  • Thumbnail
  • Thumbnail

    Leveraging employee engagement and employee performance towards excellent service quality: an action research on TMD Hair Dressing and Beauty Salon Services in Yangon, Myanmar 

    Fernando, Maria Socorro Cristina L. (2016)

    This research paper analyzed the impact of employee engagement and employee performance on the service quality of TMD Hairdressing and Beauty Salon Services in Yangon, Myanmar. This study used organization development interventions (ODIs) to improve employee engagement, employee performance and service quality. The objectives were: to assess and analyze the current situation of the organization; to design and implement the deliberate organization development interventions (ODIs); to measure the initial impact of ODIs; to determine the difference ...
  • Thumbnail

    Navigating through the first wave of change: a synthesis of the action research dissertations of the PhD OD cohorts 1-5 Graduate School of Business, Assumption University, Thailand 

    Fernando, Maria Socorro Cristina L.; Tayko, Perla Rizalina M. (2014)

    The study focuses on forty three (43) dissertations done by the graduates of the Doctor of Philosophy in Organization Development (PhDOD) from the Graduate School of Business, Assumption University of Thailand, Hua Mak Campus. It is the objective of this article to present a perspective of what has been accomplished by the first five cohorts of graduates in their OD action research so that their work will serve as a reference for other MMOD/PhDOD related studies and MMOD/ PhDOD of students in the program as well as LEMS (leaders/executives/managers/ ...
  • Thumbnail

    OD interventions to develop commitment and engagement in software development teams 

    Sirichai Preudhikulpradab; Fernando, Maria Socorro Cristina L. (Assumption University Press, 2016)

    This paper presents some of the OD interventions to develop Commitment and Engagement in a software development company. It is based on the study of Preudhikulpradab, S. (2011) "Organization Spirituality: Commitment, Awareness, Readiness, and Engagement (C.A.R.E.) for Organization Development and Transformation: A Case of ABC Co., Ltd. This paper presents only the business practices, processes, and recommendations related to Commitment and Engagement in the focal system of the research.
  • Thumbnail

    A proposed ODI to improve motivation and loyalty among engineers: a case study of UNC Company 

    Chanapa Fukbua; Fernando, Maria Socorro Cristina L. (2016)

    The purpose of this study is to describe and analyze the current situation of UNC Company in terms of improving motivation and loyalty among engineers in an engineering department which had a high rate of turnover. On the basis of the initial assessment, the researcher identified, developed and proposed appropriate OD interventions to improve motivation and loyalty in the UNC Company. Using the action research model, this study at the diagnostic phase used survey questionnaire to collect quantitative data from 30 respondents who were engineers ...
  • Thumbnail

    Raising awareness of career goals of insurance agents: a case study of Choomthong 24K26, AIA Company 

    Panita Lasim; Fernando, Maria Socorro Cristina L.; Nathaya Pupat (2016)

    This article is a summary of key study done on a group of AIA insurance agents (Choomthong 24K26). It focused on raising awareness of career goals of insurance agents. The study was based on three main factors; performance, excellence and self-development. The respondents of this study were 33 AIA agents who were selected according to their overall performance. Two main methods were used to collect data: interview and questionnaire. Data gathered through questionnaires were collected twice during the study period, firstly before ODI and ...
  • Thumbnail

    Toward High Performance Organization using Path-Goal Theory and Transformation Theories: A case Study of St.Louis School Chachoengsao 

    Achin Tengtrakul; Fernando, Maria Socorro Cristina L. (2016)

    In this study, the main objectives were : to assess the current levels of leadership skills of the leadership team, staff engagement, and the performance effectiveness of the staff ; to design Organization Development Interventions (ODI) that will enhance the leadership skills, staff engagement and the performance effectiveness; to implement ODI and to evaluate the initial effects of ODI on the levels of leadership skills staff engagement and the performance effectiveness; and to propose a Roadmap that will sustain the initial positive effects ...