Now showing items 1-6 of 6

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    The B2C e-commerce index of Thailand- A paradox of online penetration 

    Varughese Kizhakkacharuvil John (Social Science Research Network, 2018-10-28)

    The present study is an investigation into the penetration of business-to-consumer ecommerce in Thailand. The study has been conducted by a field survey among the consumers by questionnaire method and collected samples from regular online and regular offline shoppers in the country. The total sample size was 1535 units collected from the north, northeastern, central and southern regions of the country. The findings of the study revealed that penetration of online shopping is 15 percent with an estimated range of 13 to 17 percent for the ...
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    Impact of B2C e-Commerce on small retailers in Thailand: An investigation into Profitability, Operating efficiency, and Employment generation. 

    Varughese Kizhakkacharuvil John; Nithiphong Vikitset (eBUSINESS & eCOMMERCE eJOURNAL, 2019-01-18)

    The purpose of the present study is to investigate the economic and social impacts of business-to-consumer (B2C) e-commerce in the small retail sector of certain commodities in Thailand. A primary sample survey was conducted for the collection of data from the north, northeast, central and southern regions of the country during the months of January to March 2018. The data were collected from small retail outlets of books and magazines, cosmetics, mobile, and laptop who have adopted online sales with physical shop, and doing exclusively offline ...
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    The influence of consumer-generated electronic word-of-mouth on travelers’ intention for online hotel booking: A study at Phuket in Thailand 

    Varughese Kizhakkacharuvil John; Thumapun, S. (International Journal of Engineering Research in Computer Science and Engineering, 2019-09-01)

    The purpose of this study was to determine the influence of seven attributes of consumer-generated electronic word-of-mouth on Thai and foreign leisure travelers’ intention for online hotel booking. The sample data were collected from Amanpuri Resort, located in Phuket, Thailand. The sampling method that was employed in this study was non-probability sampling, and the sample size (N = 110) was calculated by using Green’s formula for unknown population. A self-administered questionnaire, consisting of 4 sections, was manually distributed to ...
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    Penetration of eCommerce and Perception of Consumers in Thailand 

    Varughese Kizhakkacharuvil John; Asawin Wichayachakorn (International Journal of Advanced Science and Technology (IJAST) - ELSEVIER, 2019-10-08)

    The study focused on business-to-consumer eCommerce in Thailand regarding its penetration and the perceptions of consumers in the country. Stratified sampling was used to collect data from the different regions of Thailand because of its diversified nature in culture and economic activities. By the offline questionnaire survey, conducted in January to March 2018, data were collected from regular online shoppers and regular offline buyers and the same were analyzed by descriptive and inferential statistical methods. Books & Magazines, Cosmetics, ...
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    Retirement Planning: An Analysis of the Factors Influencing Thai People 

    Varughese Kizhakkacharuvil John; Supreeya Namchaisawadwong (2020-07-15)

    The purpose of this study was to examine the relationship of Retirement Planning with Attitude towards retirement planning, financial literacy, and goal clarity among Thai citizens. Also, the impact of demographic profile was tested as a moderator. A sample set of 151 units was used in the study which were collected through random sampling from different centers of Bangkok during the period of Oct-Nov, 2019. A moderated regression model was developed for hypothesis testing and the same was tested by the process of Andrew F. Hayes moderated ...
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    STEM: a study in the schools of Dubai, UAE 

    Varughese Kizhakkacharuvil John; Manoj Mechankara Varghese (8th Annual International Conference on Education & e-Learning (EeL 2018), GSTF, ISSN 2251-1814, doi: 10.5176/2251-1814_EeL18.121, 2018-09-24)

    Science, Technology, Engineering, and Math (STEM) is a mode of education to mold scientists, engineers, and technocrats to mitigate the challenges of the 21st century. The STEM curriculum has been designed for school education (K-12) to cultivate the habit of critical thinking and problem solving from childhood. This study has been conducted in the STEM schools of Dubai, UAE to determine the interest of students in pursuing STEM education and STEM career. Also, the effectiveness of teaching and efficiency of teachers have been assessed. The overall ...