Browsing by Subject "Employee engagement in digital industry"
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(Assumption University Press, 2018)
This action research dissertation is aimed to enhance the level of employees’ engagement in a flux business environment that deals with e-Commerce business operations. As a start-up firm; the focal organization often experiences certain unalignments between executives and employees or even among employees themselves. This study is expected to add extra knowledge to an academic body; while, also enhancing business results via improved employee engagement. The paper aims to determine whether an existing engagement model could be re-applied to ...