Now showing items 1-18 of 18

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    An approach to agent coordination 

    Pipattra Silasalaisopit (Bangkok : Assumption University, 2003)
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    EFFICACY OF USER SURVEYS IN DESIGNING A UNIVERSITY WEBSITE - A CASE STUDY 

    Nagi, Kuldeep (2018)

    A website devoted to an academic institution sometimes fail to address its main purposes. In the process of satisfying the need of all stake holders- the students, faculty, alumni and outsiders, the elements of web design are compromised to an extent that either the website becomes too complex or becomes irrelevant. With advances in technology the role of web designers is also beginning to change from just being creators of a website to the facilitators of crafting a powerful user experience (UX). The very purpose of an academic website ...
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    Environmental influences on Consumer‘s Purchasing Intention: A Study of Online Storein Thailand 

    Apichaya Siripokakul; Kriengsin Prasongsukarn (2015-11)

    Theinternet users is gradually growing in Thailand. This led to the changes in the way of doing business such as the traditional wayswhich have shops and store room are changing to the online store and it creates a stiff competitive advantage tothe organization tooperating the business (Peffers and Santos, 1998). The objective of this study is to determine whether website environmental influencesboth website quality and website brand have a relationship with customer behavior on purchase intention toward the online retailer and ...
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    Envisioning augmented reality: smart technology for the future 

    Poonsri Vate-U-Lan (2012)

    This article presents the important foundation of Augmented Reality (AR) technology. Its main objective is to envision the past, present and future of Augmented Reality technology. Augmented Reality technology especially on the mobile device will be widely used in the daily life in the near future. In order to comprehend foundation of Augmented Reality, this paper has been categorized into three sections: 1) comparison of Augmented Reality and Virtual Reality (VR) 2) understanding Augmented Reality hype cycle and 3) facts about Augmented ...
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    Fragrance distributor on the internet (www.aromatica.com) 

    Choosak Prakongsant (Assumption University, 2003)
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    The internet and life long learning (LLL)-a new revolution 

    Santithorn Banchua; Nagi, Kuldeep (2018)

    Global expansion of Information and Communication Technology (ICT) has changed the way we create and consume information. As of December 2017, fifty percent of the users of the Internet reside in Asia. Besides collaborating on common interests people are forming virtual on-line communities and utilizing Social Networks to share knowledge and their life experiences. Although the rate of change in terms of usage of technology in education has been slow but the rise of Social Networks such as Facebook, Twitter, LinkedIn, Instagram and YouTube ...
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    Internet gateway 

    Prasarn Lerkummueychok; Supawadee Nawapraditkul, jt. auth. (Bangkok : Assumption University, 2003)
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    Introducing augmented reality for education purposes 

    Poonsri Vate-U-Lan (The 7th International Conference on eLearning for Knowledge-Based Society, 2010)

    This article is an introduction to Augmented Reality technology for educational purposes whose aim is to provide a superior learning experience. Its main objective is to act as a starting point for anyone interested in researching or using Augmented Reality for educational purposes which can be simply defined as an interactive 3D environment which links physical reality and the virtual world by Radio Frequency Identification (RFID). Augmented Reality will be widely used within the near future. This paper describes many projects of Augmented Reality ...
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    New Social Media and Impact of Fake News on Society 

    Nagi, Kuldeep (2018-06)

    Traditional media consists of mostly nameless and faceless people deciding what does and does not get printed and broadcasted. In this new era of internet and variety of social media, creation and consumption of news and information in our society is changing. Rapid transformation of traditional print media into online portals has become a new trend. On the one hand, the online social media has democratized the means of news production and dissemination, but on the other hand, it has become a breeding ground for false and fake news. Increasing ...
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    One-Stop shopping website candle online 

    Chonrada Topratheep (Assumption University, 2004)
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    Online impulse buying behavior amongst undergraduate students in Tianjin, the people's republic of China 

    Zou, Tingting (Assumption University Press, 2018)

    The aim of this study is to understand online business, regarding impulse buying behavior amongst undergraduate students in Tianjin, China. This study concentrated on the Taobao.com platform, and considered variables of website quality (security, navigability, and visual appeal), hedonic shopping value (product novelty, fun and escapism), and product knowledge (word of mouth and social norms), to learn how online shop owners increase their profits by encouraging impulse buying behavior. The results suggest that Taobao.com online shop ...
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    Online URL forwarding service 

    Pakdee Pakdeejitti (Assumption University, 2007)
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    A Survey of Technologies and Trends for On-line Communication, Teaching and Learning 

    Nagi, Kuldeep (Digital Production Press, Assumption University, 2015)

    With so many technologies available today to help support and promote an institution’s campus culture, students and instructors feel overwhelmed with what they should use for enhancing communication. Trends like “Facebook”, “Twitter” “Google +”, “Skype”, You-Tube” and “Line” are making the rounds in education, but what do these trends means for instructors and students, and how are they affecting teaching and learning practices and communication? For example, if smart devices and applications are popular among students, which ones are ...
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    The opinion of potential customer on using the internet VS. travel agent 

    Sirirat Pongpanwatana (Assumption University, 2008)