Recent Submissions

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    Forecasting techniques for a needle manufacturer 

    Kanoklak Thamjong; Piyawan Puttibarncharoensri; Chuthin Thanasarnaksorn (Assumption University Press, 2020)

    Currently, one of the most significant activities in supply chain management is inventory management, so various theories and concepts have been illustrated on how to get a well-managed inventory. The purpose of this research is to optimize theinventory level and suggest procurement planning to know thedemand forecast and a proper replenishment quantity of consumablestock, ABC Analysis model based on dollar value hasbeenapplied to prioritize significanceof the stock for the company topayattentionto. Fore...
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    The improvement of stock allocation lead time by using lean six sigma 

    Pattama Sangphang; Srobol Smutkupt; Donn Pjongluck (Assumption University Press, 2020)

    In the high level of competition in the market, customer satisfaction is very important for many companies to respond to the customer requirementsuch as on-time delivery. The current stock allocation process of company is inefficient to respond to on-time delivery and achieve customer requirement. The purpose of this research was to improve the stock allocation process of company by reducing sales order lines adjustment and lead time process. DMAIC model was applied to find activities that should be improved. The redesign pr...
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    Application of backhaul strategy for powder beverage products 

    Kulanan Imvimol; Chanita Jiratcho; Titinan Nakornsri (Assumption University Press, 2020)

    The empty slot or space truck can create the underutilization of transportation for trip.This creates the low capacity of road usage, waste time and resources in transportation.In this researchfocused on vehicle route management intransferring the products from Khon Kaen to Bangkok. To reduce the transportation costwithhighroute utilization, the route of transportation needsto redesign to find the opportunity cost-savingwith effects price competitiveness of cost of goods sold.Backhaul strategy is one of the tools to incre...
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    Defect reduction by dmaic method: a case study of a jewelry manufacturer 

    Luederat Chartmongkoljaroen; Radha Sirianukul; Piyawan Puttibarncharoensri; Wasana Marksin (Assumption University Press, 2019)

    This research is a case study of a jewelry manufacturerwith the purposes to solve a problem of the defect rate of resins in the modeling department. DMAIC methodology (Define, Measure, Analyze, Improve, and Control) was applied in the research to analyze and identify root causes of the defective resins, improve modeling processes,and reduce a defect rate of resins.Data were collected by using the data collection forms, observations, interviews, and historical data. As a result, there are eight root causes of the defects divided into four catego...
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    Identifying the association between supply chain integration and supply chain performance on competitive advantage among tailoring shops in Thailand 

    John, Jerry; Srobol Smutkup (Assumption University Press, 2019)

    This research paper aimsto study‘The relationship of Supply Chain Integration (SCI) towards Supply Chain Performance (SCP) and the direct relationship between Supply Chain Performance (SCP) and Competitive Advantage (CA)among small enterprises(SE).The researcher identified the managers of tailoring shops operating in Bangkok, Hua Hin and Pattaya in Thailand as the target samplefor this researchstudy. The researchwas carried out during 2019 on a convenience sample of 410respondents with data col...
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    The factors influencing the success of Railway transportation: a case study of China Railway Express 

    Guo, Jing; Chanasit Thanathawee (Assumption University Press, 2019)

    In The Belt and Road Initiative, China Railway Express is an international railway containertransportation project, which promotes the development of trade and related industries in thecountries along The Belt and Road Initiative. In the development of China Railway Express, itstill has some problems that are barriers to its development, such as vicious competition androutes overlap. The objective of this research is to find the priority factors that influence thedevelopment and success of China Railway Express and present the ...
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    The impact of labor migration liberalization in the ASEAN economic community: manufacturing sector in Thailand 

    Meta Parkcharoen (Assumption University Press, 2019)

    The aim of this research is to investigate the impacts of labor migration liberalization in the ASEAN Economic Community (AEC) on the manufacturing industry of Thailand. The research was conducted because with the recent introduction of the AEC, there has been an increase in international trade between countries, including an increase in movement of labor (migration) between countries. Some industries, including manufacturing and finance, have particularly high levels of demand for skilled labor as well as a high level of intra-ASEAN FDI, indic...
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    Factors affecting the assurance of savings in the cooperatives from the perspective of member: a case study of Assumption University savings & credit coperative limited (AUSCC) 

    Annop Peungchuer; Amara Tirasriwat; Mathew, Asha; Naruemol Tridechapol (Assumption University Press, 2019)

    The purpose of this study was to examine factors affecting savings in AUSCC, focusing on factors affecting the confidence or assuranceof savings,needs assessment for confidence, andguidelines to enhance the level of confidence ofmembers.Factor analysis, priority need index, and analysis of variance for testing the differencesofAUSCC members’ qualifications towardsthe assurance of savings in AUSCCwere utilized.Thefindings revealed that thedifference in position and salary of AUSCC members has resulted in the different perception towards...
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    Managing hazardous waste of chemical inventory : a case study of textile manufacturer in Thailand 

    Singh, Ravi Raj; Vilasinee Srisarkun (Assumption University Press, 2019)

    This research is a case study of textile manufacturer in Thailand. Being a manufacturing industry, the company is facing a lot of hazardous waste generating in their chemical storage to preparation area. The objective of this research was to find the certain root cause of the waste in the process, which is not adding value. The research is also trying to find the solution and implement appropriate methodology to eliminate non-value added activities from the hazardous chemical inventory. R...
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    Improving quality and agent's performance in Bangkok call centres 

    Aruna Chawla; Srobol Smutkupt (Assumption University Press, 2019)

    Quality in the call center industry is one of the major objectives difficult to achieve when considering call center agents, with their need to find a balance between the number of calls received, average handling time of calls, or post wrap-up time in each call. The focal firm, AURSA Company, realizes the importance of helping agents to develop and deliver the right kind of quality to customers on call. From data analysis, the researcher found that the company’s call center agents’ performance th...
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    Factors influencing on intention to use self-service parcel delivery service : an empirical case study of metropolitan and greater Bangkok area 

    Krisana Kitcharoen (Assumption University Press, 2019)

    The retail sales of global e-commercearecontinuously growing,and e-commerce has gained a huge sharefromphysical retail over the last decadebecause of the impact of better internet access and technology development. All these makeonline shopping easier and more convenient. However, e-commerce businesses face many problems especiallythe risk of delayeddelivery that is the delivery process that delays the arrival of parcels for the customers. This delay called “Last Mile Problem” has negativeeffects onthe onlineshopping of customers”. Deli...
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    Factors influencing overindebtedness: a logistic regression analysis of consumers in Bangkok 

    Pallapa Srivalosakul; Issara Suwanragsa (Assumption University Press, 2018)

    Overindebtedness is a source of default risk facing by commercial banks and loan institutions. Although studies of factors influencing individuals’ indebtedness are prevalent, less of previous studies had examined financial factors distinguishing mild-debtors from overindebted individuals. The present study aims at identifying and empirically testing the financial factors (i.e. financial literacy, experiences in using financial services, and money management) which distinguish mild-debtors from overindebted individuals. Questionnaires wer...
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    Price risk management in the Thai sugar industry 

    Pollasit Wattanavong (Assumption University Press, 2015)

    This research studied the risk management of price volatility/or sugar in Thailand, due to intense competition from other countries. It considers four hedging instruments and explores which are used (if any) and the criteria used to select these. Data was collected from the owner or manager in 47 Thai sugar mills. The data was analyzed using arithmetic mean, median, mode, interquartile range, and standard deviation.
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    Investigating methods and challenges of Kaizen execution: a case study of an engineering firm in Pakistan 

    Karimi, Haris; Chanita Jirachot (Assumption University Press, 2018)

    KAIZEN is a system of a continuous endeavor by an organization to improve its business activities and processes, the goal being to improve the quality of products and services so that the organization can meet full customer satisfaction. Kaizen can be an integrated and company-wide approach through collaboration of all the levels of the organization: top management, middle managers and front-line employees. Commitment, genuine participation and motivation of all the three actors are critical factors. The purpose of this study i...
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    Applying activity-based costing and activity-based management methods to estimate manufacturing costs and activities 

    Kanokporn Kleosakul; Srobol Smutkupt (Assumption University Press, 2018)

    At present, the intense competition in many industries has made many companies aware of the costs and resources utilization within the organization. The key issue that all companies take into account is cost reduction while maintaining and building business process improvement in order to satisfy customers’ requirements.
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    Risks posed by uncertainties in the supply chain 

    Lawrence, Brian C.; Athisarn Wayuparb (Assumption University Press, 2018)

    Competition today is so savage that it creates uncertainties a real threat to an organization’s survival. Creating and managing supply chains is a method for controlling these uncertainties. This paper examines empirical research from postgraduate students and scholarly papers published in the journal of an international university in Thailand, on supply chain techniques.
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    Customer satisfaction and word of mouth towards online taxi providers: a case study of Grab and Uber 

    Chatbongkot Cheewathanakornkul; Chanita Jiratchot (Assumption University Press, 2018)

    The first objective of this research is to analyze the main factors influencing customer satisfaction,including service quality, self-service technology,and price. Without any one of these factors, the customers might not fully be satisfied with the services of the online taxi providers who are the focus of this case study. The second objective is to examine the relationship between customer satisfaction and word of mouth perceptions. Yamane’s theory is used to determine the sample size. Reliability and Factor Analysis have bee...
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    An application of value stream mapping to improve purchase order process  

    Phasinee Chuensunk; Piyawan Puttibarncharoensri; Yenrudee Tantisiriphaiboon (Assumption University Press, 2018)

    This research is about an electricity generating company whose long lead time in its procurement process for spare parts after breakdowns caused internal customer complaints. The focus firm, Allied Generating Company (AGCo), is in a sensitive industry, that of supplying electricity to provincial and national grids in Thailand. Therefore, the procurement problem is a threat to the nation’s economy as well as to the reputation of the AGCo firm. To solve this embarrassing problem, this research applied the Valu...
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    Factors affecting patient satisfaction in public Hospitals in Bangkok 

    Aunthikarn Sudjai; Chanita Jiratchot (Assumption University Press, 2018)

    Customer satisfaction is an important parameter for assessing the quality of patient services. There is a need to assess public hospitals because they are important providers of services to patients, whose satisfaction is important. This study examined the relationship between service quality and the resultant customer satisfaction as experienced by patients. This led to an examination of the relationship between that satisfaction and patient loyalty. The research methodology consisted of a quantitative ...
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    An application of the savings method to a vehicle routing problem 

    Chatsuree Kamthornsawat; Athisarn Wayuparb (Assumption University Press, 2017)

    This paper presents the authors’ research study of the vehicle routing practices of a transport company. This firm provides the delivery of Printed Circuit Board Assembly (PCBA) and electronics components to customers in the Bangkok Metropolitan Region and neighboring provinces in the Central and East regions of Thailand. Currently, traditional truck management is being practiced: this lacks a systematic approach by using only personal experience information.The inefficient truck management problem in this ca...
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