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dc.contributor.authorSahassa Inthaiwong
dc.date.accessioned2015-06-26T05:12:41Z
dc.date.available2015-06-26T05:12:41Z
dc.date.issued2006
dc.identifier.urihttp://repository.au.edu/handle/6623004553/1502
dc.descriptionThesis (MBA) -- Assumption University, 2006.
dc.descriptionIncludes bibliography.
dc.format.extent107 p. ; 30 cm.
dc.format.mimetypeapplication/pdf
dc.language.isoeng
dc.publisherAssumption University
dc.rightsThis work is protected by copyright. Reproduction or distribution of the work in any format is prohibited without written permission of the copyright owner.
dc.subject.otherCustomer relations -- Management
dc.subject.otherConsumers' preferences
dc.subject.otherRelationship marketing
dc.subject.otherBrand loyalty
dc.subject.otherBrand name products
dc.titleA study of the relationships between marketing mix elements, brand equity, and customer loyalty of intel customers in Bangkok
dc.typeText
mods.edition1st ed.
mods.genreThesis
mods.location.physicalLocationAU Archives, 4th Floor (Cathedral of Learning)
thesis.degree.departmentGraduate School of Business
thesis.degree.disciplineBusiness Administration
thesis.degree.grantorAssumption University
thesis.degree.levelMasters
thesis.degree.nameMaster of Business Administration
au.identifier.bibno0018-6579
au.identifier.callnoThesis 658.812 S131s 2006


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    วิทยานิพนธ์ระดับปริญญาโท

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