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dc.contributor.authorKanjana Pinthaveekiat
dc.date.accessioned2015-06-26T05:13:00Z
dc.date.available2015-06-26T05:13:00Z
dc.date.issued2006
dc.identifier.urihttp://repository.au.edu/handle/6623004553/1577
dc.descriptionThesis (MBA) -- Assumption University, 2006.
dc.descriptionIncludes bibliography.
dc.format.extent85 p. ; 30 cm.
dc.format.mimetypeapplication/pdf
dc.language.isoeng
dc.publisherAssumption University
dc.rightsThis work is protected by copyright. Reproduction or distribution of the work in any format is prohibited without written permission of the copyright owner.
dc.subject.otherBrand loyalty
dc.subject.otherBrand name products
dc.titleThe examination of brand trust and perceived risk in the relationship between consumer satisfaction and brand loyalty : a study of a leading Shampoo Brand in Thailand
dc.typeText
mods.edition1st ed.
mods.genreThesis
mods.location.physicalLocationAU Archives, 4th Floor (Cathedral of Learning)
thesis.degree.departmentGraduate School of Business
thesis.degree.disciplineBusiness Administration
thesis.degree.grantorAssumption University
thesis.degree.levelMasters
thesis.degree.nameMaster of Business Administration
au.identifier.bibno0018-9467
au.identifier.callnoThesis 658.827 K16e 2006


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  • Theses [1256]
    วิทยานิพนธ์ระดับปริญญาโท

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