| dc.contributor.author | Pyae, La | |
| dc.date.accessioned | 2016-03-04T02:06:28Z | |
| dc.date.available | 2016-03-04T02:06:28Z | |
| dc.date.issued | 2015 | |
| dc.identifier.uri | http://repository.au.edu/handle/6623004553/17680 | |
| dc.description | Thesis (M.B.A.)--Assumption University, 2015. | en_US |
| dc.description | Includes bibliography | en_US |
| dc.format.extent | ix, 164 p. ; 30 cm. + 2 CD-ROMs (4 3/4 in.) | en_US |
| dc.format.mimetype | application/pdf | en_US |
| dc.language.iso | eng | en_US |
| dc.publisher | Bangkok : Assumption University | en_US |
| dc.rights | This work is protected by copyright. Reproduction or distribution of the work in any format is prohibited without written permission of the copyright owner. | en_US |
| dc.subject.other | Customer loyalty | en_US |
| dc.subject.other | Customer services | en_US |
| dc.subject.other | Digital electronics -- Purchasing | en_US |
| dc.subject.other | Cell phones -- Purchasing | en_US |
| dc.title | A study of customer loyalty towards Sumsung Smartphones in Yangon, Myanmar | en_US |
| dc.type | Text | en_US |
| mods.genre | Thesis | en_US |
| mods.location.physicalLocation | AU Archives, 4th Floor (Cathedral of Learning) | en_US |
| thesis.degree.department | Graduate School of Business | en_US |
| thesis.degree.discipline | Master of Business Administration in Marketing | en_US |
| thesis.degree.grantor | Assumption University | en_US |
| thesis.degree.level | Masters | en_US |
| thesis.degree.name | Master of Business Administration | en_US |
| au.identifier.bibno | 0022-3981 | |
| au.identifier.callno | Thesis 658.8343 P995s 2015 | |
