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dc.contributor.authorNaruemit Jaroensrisomboon
dc.date.accessioned2015-06-26T05:13:51Z
dc.date.available2015-06-26T05:13:51Z
dc.date.issued2009
dc.identifier.urihttp://repository.au.edu/handle/6623004553/1875
dc.descriptionThesis (MBA) -- Assumption University, 2009.
dc.descriptionIncludes bibliography.
dc.format.extent70 p. ; 30 cm. + 1 CD-ROM (4 3/4 in.)
dc.format.mimetypeapplication/pdf
dc.language.isoeng
dc.publisherAssumption University
dc.rightsThis work is protected by copyright. Reproduction or distribution of the work in any format is prohibited without written permission of the copyright owner.
dc.subject.otherCustomer services -- Quality control
dc.subject.otherCustomer services -- Management
dc.subject.otherConsumer satisfaction
dc.titleThe relationship between perceived service quality, switching costs, customer satisfaction, and customer loyalty : a case study of Terakit Group in Bangkok
dc.typeText
mods.edition1st ed.
mods.genreThesis
mods.location.physicalLocationAU Archives, 4th Floor (Cathedral of Learning)
thesis.degree.departmentGraduate School of Business
thesis.degree.disciplineBusiness Administration
thesis.degree.grantorAssumption University
thesis.degree.levelMasters
thesis.degree.nameMaster of Business Administration
au.identifier.bibno0019-7550
au.identifier.callnoThesis 658.8343 N237r 2009


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    วิทยานิพนธ์ระดับปริญญาโท

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