Enhancing service quality towards customer satisfactions through action research in marketing and operation department of MICTDC, Myanmar
by Thu, Yin Win
Title: | Enhancing service quality towards customer satisfactions through action research in marketing and operation department of MICTDC, Myanmar |
Author(s): | Thu, Yin Win |
Degree name: | Doctor of Philosophy |
Degree level: | Doctoral |
Degree discipline: | Organization Development |
Degree department: | Graduate School of Business |
Degree grantor: | Assumption University |
Issued date: | 2016 |
Publisher: | Bangkok : Assumption University |
Description: |
Dissertation (Ph.D. OD)--Assumption University, 2016. |
Subject(s): | Organizational change
Organizational change -- Case studies Customer satisfaction |
Keyword(s): | Organization development
Organization development intervention Consumer satisfaction Service quality |
Resource type: | Dissertation |
Extent: | ix, 161 p. : ill. ; 30 cm. |
Type: | Text |
File type: | application/pdf |
Language: | eng |
Rights: | This work is protected by copyright. Reproduction or distribution of the work in any format is prohibited without written permission of the copyright owner. |
Rights holder(s): | Assumption University |
URI: | http://repository.au.edu/handle/6623004553/19348 |
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| View AU-Dissertation-Fulltext-19348.pdf ( 7.95 MB ) |
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