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    Impact of Perceived Usefulness on Attitude of members for having Christian Church’s website in Thailand - A Moderated Mediation Model 

    Adams, Harold; John, Varughese Kizhakkacharuvil (Web Technology eJournal, 2020)

    The purpose of the study was to evaluate the online presence of Christian churches in Thailand, and to test the influence of perceived usefulness of Church’s website on the attitude of members to have or improve the website. A sample survey was conducted throughout the Kingdom of Thailand from July 2019 to February 2020 and data were collected from 400 churches without discriminating the online presence or not. Finally, the data set of 177 churches, comprising 335 respondents, having online presence were used for analysis. The theoretical base ...