A study of factors affecting towards brand equity : a case study of beer brewery in Myanmar

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2016
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Bangkok : Assumption University
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CD-ROM Thesis L963s 2016
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eng
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application/pdf
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131 pages
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Degree name
Master of Business Administration
Degree level
Masters
Degree discipline
Marketing
Degree department
Graduate School of Business
Degree grantor
Assumption University
Abstract
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Thesis (M.B.A.)--Assumption University, 2016.
Includes bibliography.
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