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AU Team Won International Champion at L’Oreal ‘Brand Storm 2017’ in Paris – the First Time Ever for Thailand!

by Assumption University. Martin de Tours School of Management and Economics

Title:

AU Team Won International Champion at L’Oreal ‘Brand Storm 2017’ in Paris – the First Time Ever for Thailand!

Contributor(s):

Assumption University. Martin de Tours School of Management and Economics

Issued date:

2017

Description:

Congratulations! to Thailand - Chemerical Team who win Brandstorm 2017, “Brand Award” International Final Winner in Paris, The team from Martin de Tours School of Management and Economics, Assumption University, Thailand now clinches the final victory at the L'Oreal Brandstorm Competition in Paris. Ms. Veerin Worakittisophon, Ms.Belle Ling, and Ms.Journey Ling from the Department of International Business Management are accompanied by Dr. Suwanna Kowathanakul, Chairperson, Marketing Department and A. Wendy Farrell from the International Business Management Department to the competition.

The team first had to win the challenge to represent Thailand and be one of the six teams representing Asia. All 41 teams around the world set up their presentation booth at Palais de Tokyo to pitch six groups of jury committees to evaluate their disruptive innovative product idea and digital marketing plan. Only three finalists; Thailand, Germany and Singapore of Brand Award competition and three finalists of Tech Award were selected to make presentation again for all audiences at the last round.

Excitement starts to build up as the teams are given only 5 minutes and limited to ten slides. There are only three awards namely the Brand Award, Tech Award, and CSR Award.

Chemerical team from Assumption University, representative of Thailand eventually won Winner of the Brand Award, the first time for Brandstormers of Thailand.

This international competition has been hosted by L'Oreal for the past 25 years with approximately 95,000 students from 58 countries as participants. For this year, the challenge is to DISRUPT MEN’S GROOMING WITH LIFE-CHANGING INNOVATION with an innovative and viable product idea, a clear and solid branding strategy, coupled with the team outstanding and tactful presentation skills.

Subject(s):

Assumption University. Martin de Tours School of Management and Economics -- Achievements
Assumption University -- Student achievements

Keyword(s):

AU student achievements
AU student achievements 2017
Achievements of AU students
Achievements
Achievements 2017
Award
Award 2017
Student award
Student award 2017
Student achievements
Student achievements 2017
L’Oreal Brand Storm 2017
Brand Storm 2017
Brand Award
L'Oreal Brandstorm Competition in Paris
Veerin Worakittisophon
Belle Ling
Journey Ling
Suwanna Kowathanakul

Resource type:

Achievement

Extent:

1 photo

Type:

Still Image

File type:

image/jpeg

Language:

eng

URI:

http://repository.au.edu/handle/6623004553/23706
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This item appears in the following Collection(s)

  • Students’ Achievements [93]

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Copyright © Assumption University.
All Rights Reserved.

Contact Us

The St. Gabriel's Library   
Hua Mak Campus  
Ramkhamhaeng 24, Hua Mak  
Bangkok Thailand 10240  
Tel.: (662) 3004543-62 Ext. 3402  
Fax.: (662) 7191544  
E-Mail Library : library@au.edu  


The Cathedral of Learning Library
Suvarnabhumi Campus
Bang Na-Trad Km. 26 Bangsaothong
Samuthprakarn Thailand 10540
Tel.: (662) 7232024, 7232025
Fax.: (662) 7191544
E-Mail Library : library@au.edu
 

 



Copyright © Assumption University.
All Rights Reserved.

Contact Us

The St. Gabriel's Library   
Hua Mak Campus  
Ramkhamhaeng 24, Hua Mak  
Bangkok Thailand 10240  
Tel.: (662) 3004543-62 Ext. 3402  
Fax.: (662) 7191544  
E-Mail Library : library@au.edu  


The Cathedral of Learning Library
Suvarnabhumi Campus
Bang Na-Trad Km. 26 Bangsaothong
Samuthprakarn Thailand 10540
Tel.: (662) 7232024, 7232025
Fax.: (662) 7191544
E-Mail Library : library@au.edu
 

 

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