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The study of relationship of strategies related to customer relationship management (CRM) on brand loyalty toward the current users of advanced info service (AIS), Bangkok

by Kangsadan Yanyongkasemsuk

Title:

The study of relationship of strategies related to customer relationship management (CRM) on brand loyalty toward the current users of advanced info service (AIS), Bangkok

Author(s):

Kangsadan Yanyongkasemsuk

Degree name:

Master of Business Administration

Degree level:

Masters

Degree discipline:

Business Administration

Degree department:

Graduate School of Business

Degree grantor:

Assumption University

Issued date:

2003

Publisher:

Assumption University

Description:

Thesis (MBA) -- Assumption University, 2003.
Includes bibliography.

Subject(s):

Customer services -- Communication systems
Brand name products

Resource type:

Thesis

Edition:

1st ed.

Extent:

96 p. : ill. ; 30 cm.

Type:

Text

File type:

application/pdf

Language:

eng

Rights:

This work is protected by copyright. Reproduction or distribution of the work in any format is prohibited without written permission of the copyright owner.

URI:

http://repository.au.edu/handle/6623004553/2582
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  • Theses [1256]


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E-Mail Library : library@au.edu
 

 



Copyright © Assumption University.
All Rights Reserved.

Contact Us

The St. Gabriel's Library   
Hua Mak Campus  
Ramkhamhaeng 24, Hua Mak  
Bangkok Thailand 10240  
Tel.: (662) 3004543-62 Ext. 3402  
Fax.: (662) 7191544  
E-Mail Library : library@au.edu  


The Cathedral of Learning Library
Suvarnabhumi Campus
Bang Na-Trad Km. 26 Bangsaothong
Samuthprakarn Thailand 10540
Tel.: (662) 7232024, 7232025
Fax.: (662) 7191544
E-Mail Library : library@au.edu
 

 

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