Browsing 2.11 Graduate School of Business by Subject "Network resources"
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Importance of networking behaviors and network resources to achieve sustainable competitive advantage of SMEs in Myanmar (Yangon) (Bangkok : Assumption University, 2019)
In the highly competitive environment, the sustainability of SMEs is one of the most important factors to the development of country economy .Therefore, SMEs are now finding the ways to survive and achieve sustainable competitive advantage by exploiting resources and network according to the resource-based view theory (RBV). In the resource acquiring process, networking is the main channel for the firms which require resources from external environment and networking behaviors of top management influence the organization networking ...