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Batra, Adarsh (12)
Daosiree Chayasirisobhon (1)Huong, Phan Mai (1)Karim, Rehmat (1)Kolenberg, Mark (1)Lun, Nang (1)Nan, Hua (1)Pheng, Vimean (1)Raweewan Chanuanthong (1)Somyot Kaenhin (1)... View MoreSubjectInternational Research E-Journal on Business and Economics (4)International Research E-Journal on Business and Economics -- 2015 (4)AU-GSB e-Journal (2)ABAC ODI Journal : -- Vision. Action. Outcome. (1)ABAC ODI Journal : -- Vision. Action. Outcome. -- 2016 (1)Advertisement (1)Assumption University -- Periodicals (1)AU-GSB e-Journal -- 2009 (1)AU-GSB e-Journal -- 2016 (1)Awareness (1)... View MoreDate Issued2016 (3)2015 (4)2009 (5)

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An Investigation of environmental impact of mountain tourism activities in Hunza: a tourist' s perspective 

Karim, Rehmat; Batra, Adarsh (2009)
Environmental impact of tourism is a critical issue in the mountain regions around the world. This research aims to study the tourists' perspective on the environmental pollution and their behavior about mountain tourism ...
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Sustainable tour operation : a perspective of Vietnamese tour operators in Ho Chi 

Batra, Adarsh; Huong, Phan Mai (2009-07)
The purpose of this study is to examine the attitudes of tour operators in Ho Chi Minh City, Vietnam, towards sustainable tourism development, and to examine whether the nature and size of the tour operation business, as ...
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Awareness of sanctions and responsible behavior of foreign tourists to Cambodia 

Pheng, Vimean; Batra, Adarsh (2009-11)
Responsible tourist behavior is a major step in minimizing negative socio-cultural impacts, as well as facilitating more enjoyable tourist and host experience. Within the responsible tourism debate, the tourist is often ...
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An exploratory study on Tourism Authority of Thailand Organizational image attributes 

Somyot Kaenhin; Batra, Adarsh (2016)
This research identified the attributes that construct the Tourism Authority of Thailand's (TAT) organizational image and explored the current positioning of each attribute. This research was separated in to two phases. ...
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Revisiting Shimla eight years later : has anything changed? 

Batra, Adarsh (Assumption University Press, 2009)
This study is part of a series of 'investigative snapshots' of the state of tourism in the capital city of the Indian State of Himachal Pradesh (H.P.), Shimla, which has undergone many cycles of expansion and densification, ...
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Dark tourism: push-pull motivations, satisfaction experience and post behavioral intention-sites of Death Railway tragedy Kanchanaburi Province, Thailand 

Raweewan Chanuanthong; Batra, Adarsh (Assumption University Press, 2016)
The study investigated the "push and pull' motivations of visitors at the war memorial sites of the WWII Death Railway museums and cemeteries in Kanchanaburi Province. Also, the study identified how "push and pull' ...
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The new trends and innovations in selected five-star hotels in Bangkok, Thailand 

Nan, Hua; Batra, Adarsh (2015)
Thailand is a country that highly relies on the tourism industry. Following the new trends and innovations are significant for development of hotels. In this study, researcher analyzed trends, challenges and innovations ...
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The role of sport in the development of tourism: A study on awareness, opinion, preference and selected stakeholders contribution by sport tourists and non-sport tourists in Bangkok and Pattaya City 

Kolenberg, Mark; Batra, Adarsh (2015)
Thailand is a developing country that depends heavily on the tourism industry; therefore for the development of Thailand in the long run, it is crucial for Thailand to understand the sport tourism market as sport tourism. ...
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Management strategies and sustainability of National Museums in Bangkok 

Daosiree Chayasirisobhon; Batra, Adarsh (2015)
Today, tourism is one of the most important industries for Thailand. Among the attractions, national museums are considered the center that present the nation's history, art and culture inherited from the past and preserved ...
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The marketing and management of the travelling theme park in Thailand: The case study of Siam Carnival Fun Fair 

Tithikarn Angkul; Batra, Adarsh (2015)
The purpose of this research in to analyze the biggest travelling theme park in Thailand. This research mainly focuses on the marketing and management of the travelling theme park. The marketing area that this research ...
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Copyright © Assumption University.
All Rights Reserved.

Contact Us

The St. Gabriel's Library   
Hua Mak Campus  
Ramkhamhaeng 24, Hua Mak  
Bangkok Thailand 10240  
Tel.: (662) 3004543-62 Ext. 3402  
Fax.: (662) 7191544  
E-Mail Library : library@au.edu  


The Cathedral of Learning Library
Suvarnabhumi Campus
Bang Na-Trad Km. 26 Bangsaothong
Samuthprakarn Thailand 10540
Tel.: (662) 7232024, 7232025
Fax.: (662) 7191544
E-Mail Library : library@au.edu
 

 

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