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  • 2.01 Martin de Tours School of Management and Economics
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  • Journal of Supply Chain Management
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Author
Chanita Jiratchot (3)
Aunthikarn Sudjai (1)Chatbongkot Cheewathanakornkul (1)Luo, Anqi (1)Roach, Scott (1)SubjectCustomer satisfaction (2)Journal of Supply Chain Management: -- Research & Practice (2)Journal of Supply Chain Management: -- Research & Practice -- 2018 (2)Customer loyalty (1)Journal of Supply Chain Management (1)Journal of Supply Chain Management -- 2016 (1)Online taxi providers (1)Public hospitals (1)Word of mouth (1)... View MoreDate Issued2018 (2)2015 (1)

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Customer satisfaction and word of mouth towards online taxi providers: a case study of Grab and Uber 

Chatbongkot Cheewathanakornkul; Chanita Jiratchot (Assumption University Press, 2018)
The first objective of this research is to analyze the main factors influencing customer satisfaction,including service quality, self-service technology,and price. Without any one of these factors, the customers ...
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The effect of the 7Ps of the marketing mix on air freight customer satisfaction and repurchase intention 

Luo, Anqi; Roach, Scott; Chanita Jiratchot (Assumption University Press, 2015)
The purposes of this study were to explore the relationship between the marketing mix's 7Ps (product, price, place, promotion, physical evidence, participants/people, and process) and customer satisfaction, and then customer ...
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Factors affecting patient satisfaction in public Hospitals in Bangkok 

Aunthikarn Sudjai; Chanita Jiratchot (Assumption University Press, 2018)
Customer satisfaction is an important parameter for assessing the quality of patient services. There is a need to assess public hospitals because they are important providers of services to patients, whose ...


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Copyright © Assumption University.
All Rights Reserved.

Contact Us

The St. Gabriel's Library   
Hua Mak Campus  
Ramkhamhaeng 24, Hua Mak  
Bangkok Thailand 10240  
Tel.: (662) 3004543-62 Ext. 3402  
Fax.: (662) 7191544  
E-Mail Library : library@au.edu  


The Cathedral of Learning Library
Suvarnabhumi Campus
Bang Na-Trad Km. 26 Bangsaothong
Samuthprakarn Thailand 10540
Tel.: (662) 7232024, 7232025
Fax.: (662) 7191544
E-Mail Library : library@au.edu
 

 

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