• English
    • ไทย
  • English 
    • English
    • ไทย
  • Login
Search 
  •   AU-IR Home
  • 2 Faculties
  • Search
  •   AU-IR Home
  • 2 Faculties
  • Search
JavaScript is disabled for your browser. Some features of this site may not work without it.

Browse

All of AU-IRCommunities & CollectionsBy Issue DateAuthorsTitlesSubjectsResource TypesThis CommunityBy Issue DateAuthorsTitlesSubjectsResource Types

My Account

LoginRegister

Discover

Author
Sirion Chaipoopirutana (33)
Combs, Howard (5)Kriengsin Prasongsukarn (2)Lukose, Saji (2)Ahmed, Nahian (1)Bunthuwun Laohasirichaikul (1)Chanidapa Prompongsatorn (1)Haohan, Yao (1)Howard, Combs (1)Kannanat Vilaisai (1)... View MoreSubjectCustomer satisfaction (8)Repurchase intention (4)Consumer behavior (3)Assumption University -- Periodicals (2)AU Journal of Management (2)Brand image (2)China (2)Consumer satisfaction (2)Customer loyalty (2)Job satisfaction (2)... View MoreDate Issued2010 - 2019 (26)2007 - 2009 (7)

Search

Show Advanced FiltersHide Advanced Filters

Filters

Use filters to refine the search results.

Now showing items 1-10 of 33

  • Sort Options:
  • Relevance
  • Title Asc
  • Title Desc
  • Issue Date Asc
  • Issue Date Desc
  • Results Per Page:
  • 5
  • 10
  • 20
  • 40
  • 60
  • 80
  • 100
Thumbnail

Cross-cultural study of Western and Thai subway' s passengers perception, overall satisfaction and consumer behavior 

Sirion Chaipoopirutana (2009-11)
The performance of the company service is an important issue for operative business activities. It effects in different levels of customer satisfaction, consumer behavior, and may affect different cultures. The objective ...
Thumbnail

A study of consumer intention to adopt E-Bay in Thailand 

Maruf, Alam; Sirion Chaipoopirutana; Howard, Combs (2009-11)
Online shopping has become increasingly popular in the modern marketplace with rapidly increasing numbers of online buyers reported every year. Web developers and marketers are continuously developing new strategies and ...
type-icon

Factors affecting customer loyalty: A case study of BCEL Bank in Lao PDR 

Kriengsin Prasongsukarn; Sirion Chaipoopirutana (2015-11)
Thumbnail

A Study of Factors Affecting Purchase Intention on Mobile Shopping Towards Tmall.com of University Students in Kunming, China 

Zhang, Yan; Sirion Chaipoopirutana (2015-08)
This study aims to examine critical determinants (perceived enjoyment, perceived ease of use, social influence, trust, perceived cost, perceived enjoyment, and personality variables in terms of innovativeness, affinity, ...
Thumbnail

A study of Factors Affecting Customer’s Revisit Intention and Repurchase Intention towards Jingdong’s online shopping in Nanjing, China 

Zhang, Yue; Sirion Chaipoopirutana (2015-08)
The propose of this study is to examine the effects of trust, customer satisfaction and attitude towards the website on customers’ revisit intentions and repurchase intentions towards Jingdong’s online shopping. The ...
Thumbnail

An empirical study: influencing factors of normative susceptibility, collectivism, novelty, value consciousness on consumer’s attitude towards Pirated software in Bangkok, Thailand 

Sirion Chaipoopirutana (2019)
This study aimed to find a relationship between normative susceptibility, collectivism, novelty seeking, value consciousness, and consumers’ attitude towards pirated software. The researcher collected the data from ...
Thumbnail

Effective customer relationship management of health care: a student of the perceptions of service quality, corporate image satisfaction, and loyalty of Thai outpatients of private hospitals in Thailand 

Sirion Chaipoopirutana; Bunthuwun Laohasirichaikul; Combs, Howard (2010)
This article investigates the effects and the relative importance of the four perceived service quality dimensions on corporate image, customer satisfaction, and customer loyalty. To obtain results, factor analysis and ...
type-icon

The Impact of Trust, Customer Satisfaction, Service Quality and Perceived Value on Repurchase Intention towards Apple iPhone users in Bangkok, Thailand 

Sirion Chaipoopirutana (2015-11)
type-icon

An Antecedence of Repurchase Intention towards TARAD.COM Online Shopping 

Sirion Chaipoopirutana (2015-11)
Thumbnail

Customer Satisfaction Towards Banking Service, Thailand 

Kansiri Thongkam; Sirion Chaipoopirutana (2016-06)
The purpose of this study was to study about the factors that influence customer satisfaction towards the Siam Commercial Bank, Thailand. In this research, the dependent variable is the customer satisfaction, while the ...
  • «
  • 1
  • 2
  • 3
  • 4
  • »


Copyright © Assumption University.
All Rights Reserved.

Contact Us

The St. Gabriel's Library   
Hua Mak Campus  
Ramkhamhaeng 24, Hua Mak  
Bangkok Thailand 10240  
Tel.: (662) 3004543-62 Ext. 3402  
Fax.: (662) 7191544  
E-Mail Library : library@au.edu  


The Cathedral of Learning Library
Suvarnabhumi Campus
Bang Na-Trad Km. 26 Bangsaothong
Samuthprakarn Thailand 10540
Tel.: (662) 7232024, 7232025
Fax.: (662) 7191544
E-Mail Library : library@au.edu
 

 



Copyright © Assumption University.
All Rights Reserved.

Contact Us

The St. Gabriel's Library   
Hua Mak Campus  
Ramkhamhaeng 24, Hua Mak  
Bangkok Thailand 10240  
Tel.: (662) 3004543-62 Ext. 3402  
Fax.: (662) 7191544  
E-Mail Library : library@au.edu  


The Cathedral of Learning Library
Suvarnabhumi Campus
Bang Na-Trad Km. 26 Bangsaothong
Samuthprakarn Thailand 10540
Tel.: (662) 7232024, 7232025
Fax.: (662) 7191544
E-Mail Library : library@au.edu
 

 

‹›×