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Now showing items 21-30 of 33
The study of the Factors Affecting the Customer Loyalty of Lotteria fast food restaurants in Yangon, Myanmar
(2015-09)
This study investigates the relationship between perceived service quality (tangibles, reliability,
responsiveness, assurance and empathy), image, perceived value and customer satisfaction.
To do so a survey was conducted ...
Factors Influencing Repurchase Intention Towards Green Lifestyle Products of a Thai-Owned Business
(2016-06)
The green industry is having an exponential growth. To create green brand sustainability, repurchase intention
is the most important factor. The aim of this research is to investigate the influence of perceived corporate ...
The development and measurement of different service quality models
(Assumption University, 2008)
This article outlines the development of service quality models. from the earlier Nordic model,
the Gaps model, SERVQUAL and SER VP ERF models. to the most recent, the service quality of int em et
search ...
A study on leadership styles, job related factors and organizational cultures towards Job Satisfaction of Teachers in the Diocese of Diphu, India
(2015)
The purpose of this research is to investigate the relationship between the independent variables such as transformational leadership, transactional leadership, salary, job training, and supervision, working conditions, ...
A comparison of perception, overall satisfaction and consumer behavior among Western, Asian, and Thai MRT passengers
(Assumption University, 2007)
This study aims to compare the differences in perceived service quality. satisfaction, and con-
sumer behavior of Western, Asian, and Thai Bangkok subway customers. The data was collected from
606 respondents using ...
An examination of the influence of job-related factors, leadership styles, and job satisfaction in India
(2016-02)
School teachers’ job satisfaction is crucially important in the provision of high quality performance
as it has a positive influence on morale and the school’s output, and it also links to the productivity
and efficiency ...
An examination of the influential factors of packaging, price sensitivity and brand image on frozen food consumer buying behavior in Bangkok, Thailand
(2016-02)
Packaging has been gradually taking on an important role as a way to serve consumers by
providing information and delivering functions. The role of packaging is observed as a
strategic tool to influence consumer buying ...
The influence of brand attributes, perceived congruence, website image, advertising, emotional attachment, and consumer-company identification on corporate image of new model shopping mall in Bangkok
(2016-02)
The corporate image of a shopping mall is a focal factor, as the holistic images for reflection on the mall’s
objectives, which influence customers’ perceptions of a good image on the professional services and the
mall’s ...
A comparison of Chinese and American tourist satisfaction in Thailand
(2009)
Successful tourist destinations will attract more visitors from different countries. However, culture diversification may need well management to respond and satisfy customer needs. Understanding of differences among ...
Propositions and tentative model of factor effecting pirated software purchase intention
(2009)
The commercial piracy software is one complexity surrounding the phenomenon and it has become increasingly global. The trends will continue, and likely to accelerate which may be caused from many factors. The purpose of ...