Factors affecting college students' intention to use English u-learning in Sichuan, China

au.link.externalLink [Full Text] (http://www.assumptionjournal.au.edu/index.php/AU-GSB/article/view/5631/3303)
dc.contributor.author Fan, Xi
dc.contributor.author Somsit Duang-Ek-Anong
dc.contributor.author Xu, Mengyu
dc.date.accessioned 2022-01-05T06:48:40Z
dc.date.available 2022-01-05T06:48:40Z
dc.date.issued 2021
dc.description.abstract This research aimed to evaluate the effects of perceived ease of use, social influence, service quality, perceived usefulness, satisfaction, and attitude toward using and intention to use English u-learning on college students. Research design, data and methodology: This study was a quantitative study and the researcher obtained data for analysis by distributing questionnaires to the target population. the index of Item–Objective Congruence (IOC), pilot test, Confirmatory Factor Analysis (CFA) and Structural Equation Model (SEM) were methods utilized to analyze the data and test research hypotheses proposed. Results: The results showed that perceived ease of use and perceived usefulness of English u-learning, social influence, service quality, and satisfaction had positive direct and/or indirect effect on college students’ intention to use English u-learning. Satisfaction exerted the most significant influence on intention to use English u-learning. However, attitude showed no causal relationship with intention to use English u-learning. Conclusions: For English u-learning system developers, they should focus on improving perceived ease of use, perceived usefulness, and service quality of the system. For system promoters and management of education institutions, they ought to increase social influence of English u-learning and raise students’ satisfaction to improve their intention to use English u-learning.
dc.format.extent 12 pages
dc.format.mimetype application/pdf
dc.identifier.citation AU-GSB e-JOURNAL 14, 2 (December 2021), 118-129
dc.identifier.uri https://repository.au.edu/handle/6623004553/25165
dc.language.iso eng
dc.publisher Bangkok : Assumption University Press
dc.rights This work is protected by copyright. Reproduction or distribution of the work in any format is prohibited without written permission of the copyright owner.
dc.subject Perceived usefulness
dc.subject Attitude toward using
dc.subject Intention to use
dc.subject English u-learning
dc.subject China
dc.subject.other AU-GSB e-Journal
dc.subject.other AU-GSB e-Journal -- 2021
dc.title Factors affecting college students' intention to use English u-learning in Sichuan, China
dc.type Text
mods.genre Journal Article
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