Market orientation, international business relationships and perceived export performance
Market orientation, international business relationships and perceived export performance
au.link.externalLink | [Full Text] (https://www.emerald.com/insight/content/doi/10.1108/02651330710741794/full/html) | |
dc.contributor.author | Racela, Olimpia C. | |
dc.contributor.author | Chawit Chaikittisilpa | |
dc.contributor.author | Amonrat Thoumrungroje | |
dc.date.accessioned | 2021-08-31T02:23:37Z | |
dc.date.available | 2021-08-31T02:23:37Z | |
dc.date.issued | 2007 | |
dc.description.abstract | This paper aims at investigating and uncovering the potential effect of exporters’ market orientation upon international business relationship with particular emphases on cooperation, dependence, and relationship distance. | en_US |
dc.format.extent | 20 pages | en_US |
dc.format.mimetype | application/pdf | en_US |
dc.identifier.citation | International Marketing Review, Vol. 24 No. 2 (2007), 144-163 | en_US |
dc.identifier.doi | https://doi.org/10.1108/02651330710741794 | |
dc.identifier.uri | https://repository.au.edu/handle/6623004553/24983 | |
dc.language.iso | eng | en_US |
dc.rights.holder | Racela, Olimpia C. | en_US |
dc.rights.holder | Chawit Chaikittisilpa | en_US |
dc.rights.holder | Amonrat Thoumrungroje | en_US |
dc.subject | Market orientation | en_US |
dc.subject | Cross-cultural studies | en_US |
dc.subject | Exports | en_US |
dc.subject | International business | en_US |
dc.title | Market orientation, international business relationships and perceived export performance | en_US |
dc.type | Text | en_US |
mods.genre | Article | en_US |
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