Factors influencing purchase intention on consumer of Bangkok toward Orange Mobile Phone service

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AU-Thesis-Fulltext-163505.pdf (26.56 MB)
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AU-Thesis-Abstract-163505.pdf (215.52 KB)
Publisher
Assumption University
Issued Date
2003
Genre
Thesis
Edition
1st ed.
Language
eng
File Type
application/pdf
No. of Pages/File Size
89 p. ; 30 cm.
Title
Factors influencing purchase intention on consumer of Bangkok toward Orange Mobile Phone service
Author(s)
Jarkpot Vongnapargarn
Advisor(s)
Sirion Chaipoopirutana
Description
Thesis (MBA) -- Assumption University, 2003.
Includes bibliography.
Degree Name
Master of Business Administration
Degree Level
Masters
Degree Department
Graduate School of Business
Degree Discipline
Business Administration
Degree Grantor(s)
Assumption University
Subject(s)
Cellular telephone systems
 Consumer behavior
 Personal communication service systems
Rights
This work is protected by copyright. Reproduction or distribution of the work in any format is prohibited without written permission of the copyright owner.
Physical Location
AU Archives, 4th Floor (Cathedral of Learning)
URI
https://repository.au.edu/handle/6623004553/1841
Collections
Theses