An empirical study of information sharing behavior towards social media in Thailand

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Publisher
Bangkok : Assumption University
Issued Date
2018
Genre
Thesis
Language
eng
File Type
application/pdf
No. of Pages/File Size
236 pages
Call number
CD-ROM Thesis D249e 2018
Title
An empirical study of information sharing behavior towards social media in Thailand
Author(s)
David Petchrothai
Advisor(s)
Kriengsin Prasongsukarn
Description
Thesis (M.B.A.)--Assumption University, 2018.
Includes bibliography.
Degree Name
Master of Business Administration
Degree Level
Masters
Degree Department
Graduate School of Business
Degree Discipline
Marketing
Degree Grantor(s)
Assumption University
Keyword(s)
Social media in Thailand
 Information sharing
 Sharing behavior
Rights
This work is protected by copyright. Reproduction or distribution of the work in any format is prohibited without written permission of the copyright owner.
Physical Location
AU Archives, 4th Floor (Cathedral of Learning)
URI
https://repository.au.edu/handle/6623004553/22134
Collections
Theses