Antecedents that determine customer retention at two fitness centres located at Lat Phrao district of Bangkok, Thailand

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AU-Thesis-Fulltext-22131.pdf (3.68 MB)
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Bangkok : Assumption University
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Issued Date
2017
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Thesis
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Language
eng
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application/pdf
No. of Pages/File Size
136 pages
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CD-ROM Thesis J99a 2017
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Title
Antecedents that determine customer retention at two fitness centres located at Lat Phrao district of Bangkok, Thailand
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Author(s)
Jyrwa, Lydia
Editor(s)
Advisor(s)
Loh, Aaron
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Abstract
Table of contents
Description
Thesis (M.B.A.)--Assumption University, 2017.
Includes bibliography.
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Degree Name
Master of Business Administration
Degree Level
Masters
Degree Department
Graduate School of Business
Degree Discipline
General Management
Degree Grantor(s)
Assumption University
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Subject(s)
Keyword(s)
Fitness centre in Thailand
 Customer retention
 Fitness first
 Health industry in Thailand
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This work is protected by copyright. Reproduction or distribution of the work in any format is prohibited without written permission of the copyright owner.
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AU Archives, 4th Floor (Cathedral of Learning)
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URI
https://repository.au.edu/handle/6623004553/22131
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