International business adaptation : a study on Thai exporters

au.identifier.bibno 0021-0617 [Full Text]( Chawit Chaikittisilpa
dc.contributor.other Assumption University. Martin de Tours School of Management and Economics
dc.coverage.spatial Thailand 2015-07-03T07:32:48Z 2015-07-03T07:32:48Z 2006
dc.description In English ; only abstract in English.
dc.description.abstract This study uses multiple regression analysis to examine credibility and benevolence of manufacturers as determinants of industrial buyers commitment which, in turn, leads to this party s business adaptation in an international relationship. Results based on a sample of one hundred Thai industrial exporters reveal positive relationships between hypothesized variables i.e. benevolence, credibility and commitment, commitment and business adaptation. By using split-group analysis and Chow-test, moderating effects of environmental volatility and degree of asset specificity on commitment- adaptation, relationships were found.
dc.format.mimetype application/pdf
dc.identifier.citation AU Journal of management 4, 1 (January-June 2006), 1-16
dc.language.iso eng
dc.publisher Assumption University
dc.rights This work is protected by copyright. Reproduction or distribution of the work in any format is prohibited without written permission of the copyright owner.
dc.subject AU Journal of Management
dc.subject AU Journal of Management -- 2006
dc.subject.other Assumption University – Periodicals
dc.subject.other International business enterprises
dc.subject.other Exports -- Thailand
dc.title International business adaptation : a study on Thai exporters en_US
dc.type Text
mods.genre Journal Article
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