Determinants of brand switching behavior anti-wrinkle skin care

au.identifier.bibno 0017-2209
au.identifier.callno Thesis 646.726 S697d 2004
dc.contributor.author Somsong Himanun
dc.date.accessioned 2015-06-26T05:14:25Z
dc.date.available 2015-06-26T05:14:25Z
dc.date.issued 2004
dc.description Thesis (MBA) -- Assumption University, 2004.
dc.description Includes bibliography.
dc.format.extent 92 p. ; 30 cm.
dc.format.mimetype application/pdf
dc.identifier.uri https://repository.au.edu/handle/6623004553/2094
dc.language.iso eng
dc.publisher Assumption University
dc.rights This work is protected by copyright. Reproduction or distribution of the work in any format is prohibited without written permission of the copyright owner.
dc.subject.other Skin -- Care and hygiene
dc.subject.other Skin -- Wrinkles
dc.subject.other Consumer satisfaction -- Evaluation
dc.title Determinants of brand switching behavior anti-wrinkle skin care en_US
dc.type Text
mods.edition 1st ed.
mods.genre Thesis
mods.location.physicalLocation AU Archives, 4th Floor (Cathedral of Learning)
thesis.degree.department Graduate School of Business
thesis.degree.discipline Business Administration
thesis.degree.grantor Assumption University
thesis.degree.level Masters
thesis.degree.name Master of Business Administration
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