Chinese consumers' willingness to buy foreign products under the influence of consumer ethnocentrism and animosity
Chinese consumers' willingness to buy foreign products under the influence of consumer ethnocentrism and animosity
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Published date
2004
Resource type
Publisher
Assumption University
ISBN
ISSN
DOI
Call no.
Thesis 382.45664 X8c 2004
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Edition
1st ed.
Copyrighted date
Language
eng
File type
application/pdf
Extent
96 p. : iil. ; 30 cm.
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Authors
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Citation
Degree name
Master of Business Administration
Degree level
Masters
Degree discipline
Business Administration
Degree department
Graduate School of Business
Degree grantor
Assumption University
Abstract
Table of contents
Description
Thesis (MBA) -- Assumption Universtiy. 2004.
Includes bibliography.
Includes bibliography.
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This work is protected by copyright. Reproduction or distribution of the work in any format is prohibited without written permission of the copyright owner.
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Location
AU Archives, 4th Floor (Cathedral of Learning)