A study of relationship between customer satisfaction and customer loyalty toward an economy hotel chain in Guangzhou, China

Files (Excerpt)
au-gsbj-abstract-13380.pdf (291.4 KB)
Publisher
Assumption University
Issued Date
2012
Genre
Journal Article
Language
eng
File Type
application/pdf
Citation
AU-GSB e-Journal 5, 1 (June 2012), 3-17
Title
A study of relationship between customer satisfaction and customer loyalty toward an economy hotel chain in Guangzhou, China
Author(s)
Sun, Shie
Other Contributor(s)
Assumption University. Graduate School of Business
Description
In English ; only abstract in English.
Subject(s)
Assumption University -- Periodicals
 AU-GSB e-Journal
 AU-GSB e-Journal -- 2012
Keyword(s)
Customer satisfaction
 Service quality
 Customer loyalty
 Price
Rights
This work is protected by copyright. Reproduction or distribution of the work in any format is prohibited without written permission of the copyright owner.
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Full Text
URI
https://repository.au.edu/handle/6623004553/13380
Collections
AU GSB: Vol. 5, No. 1 (June 2012)