Product involvement link to media uses

au.identifier.bibno 0015-9524
au.identifier.callno Thesis 658.8342 S165p 2003
dc.contributor.author Salinee Wadwaree
dc.date.accessioned 2015-06-26T05:13:00Z
dc.date.available 2015-06-26T05:13:00Z
dc.date.issued 2003
dc.description Thesis (MBA) -- Assumption University, 2003.
dc.description Includes bibliography.
dc.format.extent 82 p. ; 30 cm.
dc.format.mimetype application/pdf
dc.identifier.uri https://repository.au.edu/handle/6623004553/1574
dc.language.iso eng
dc.publisher Assumption University
dc.rights This work is protected by copyright. Reproduction or distribution of the work in any format is prohibited without written permission of the copyright owner.
dc.subject.other Consumer behavior
dc.title Product involvement link to media uses en_US
dc.type Text
mods.edition 1st ed.
mods.genre Thesis
mods.location.physicalLocation AU Archives, 4th Floor (Cathedral of Learning)
thesis.degree.department Graduate School of Business
thesis.degree.discipline Business Administration
thesis.degree.grantor Assumption University
thesis.degree.level Masters
thesis.degree.name Master of Business Administration
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