AU Team Won International Champion at L’Oreal ‘Brand Storm 2017’ in Paris – the First Time Ever for Thailand!

dc.contributor.other Assumption University. Martin de Tours School of Management and Economics
dc.date.accessioned 2020-06-22T05:26:20Z
dc.date.available 2020-06-22T05:26:20Z
dc.date.issued 2017
dc.description Congratulations! to Thailand - Chemerical Team who win Brandstorm 2017, “Brand Award” International Final Winner in Paris, The team from Martin de Tours School of Management and Economics, Assumption University, Thailand now clinches the final victory at the L'Oreal Brandstorm Competition in Paris. Ms. Veerin Worakittisophon, Ms.Belle Ling, and Ms.Journey Ling from the Department of International Business Management are accompanied by Dr. Suwanna Kowathanakul, Chairperson, Marketing Department and A. Wendy Farrell from the International Business Management Department to the competition. en_US
dc.description en_US
dc.description The team first had to win the challenge to represent Thailand and be one of the six teams representing Asia. All 41 teams around the world set up their presentation booth at Palais de Tokyo to pitch six groups of jury committees to evaluate their disruptive innovative product idea and digital marketing plan. Only three finalists; Thailand, Germany and Singapore of Brand Award competition and three finalists of Tech Award were selected to make presentation again for all audiences at the last round. en_US
dc.description
dc.description Excitement starts to build up as the teams are given only 5 minutes and limited to ten slides. There are only three awards namely the Brand Award, Tech Award, and CSR Award.
dc.description
dc.description Chemerical team from Assumption University, representative of Thailand eventually won Winner of the Brand Award, the first time for Brandstormers of Thailand.
dc.description
dc.description This international competition has been hosted by L'Oreal for the past 25 years with approximately 95,000 students from 58 countries as participants. For this year, the challenge is to DISRUPT MEN’S GROOMING WITH LIFE-CHANGING INNOVATION with an innovative and viable product idea, a clear and solid branding strategy, coupled with the team outstanding and tactful presentation skills.
dc.format.extent 1 photo en_US
dc.format.mimetype image/jpeg en_US
dc.identifier.uri https://repository.au.edu/handle/6623004553/23706
dc.language.iso eng en_US
dc.subject AU student achievements en_US
dc.subject AU student achievements 2017 en_US
dc.subject Achievements of AU student en_US
dc.subject Achievements en_US
dc.subject Achievements 2017 en_US
dc.subject Award en_US
dc.subject Award 2017 en_US
dc.subject Student award en_US
dc.subject Student award 2017 en_US
dc.subject Student achievements en_US
dc.subject Student achievements 2017 en_US
dc.subject L’Oreal Brand Storm 2017
dc.subject Brand Storm 2017
dc.subject Brand Award
dc.subject L'Oreal Brandstorm Competition in Paris
dc.subject Veerin Worakittisophon
dc.subject Belle Ling
dc.subject Journey Ling
dc.subject Suwanna Kowathanakul
dc.subject.other Assumption University. Martin de Tours School of Management and Economics -- Achievements en_US
dc.subject.other Assumption University -- Student achievements en_US
dc.title AU Team Won International Champion at L’Oreal ‘Brand Storm 2017’ in Paris – the First Time Ever for Thailand! en_US
dc.type Still Image en_US
mods.genre Achievement en_US
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