A study of factors related to consumers' purchase decision of premium beers

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au.identifier.bibno 0019-3585
au.identifier.callno IS MS7000 K62s 2007
dc.contributor.advisor Patricia Arttachariya
dc.contributor.author Kittikun Vorrakittivanich
dc.date.accessioned 2015-06-26T10:36:24Z
dc.date.available 2015-06-26T10:36:24Z
dc.date.issued 2007
dc.description Independent Study (M.Sc.Mgt) -- Assumption University, 2007.
dc.description Includes bibliography.
dc.format.extent 70 p. : ill. ; 30 cm.
dc.format.mimetype application/pdf
dc.identifier.uri https://repository.au.edu/handle/6623004553/8617
dc.language.iso eng
dc.publisher Assumption University
dc.rights This work is protected by copyright. Reproduction or distribution of the work in any format is prohibited without written permission of the copyright owner.
dc.subject.other Consumers' preferences
dc.subject.other Beer -- Marketing
dc.title A study of factors related to consumers' purchase decision of premium beers en_US
dc.type Text
mods.edition 1st ed.
mods.genre Independent Study
mods.location.physicalLocation AU Archives, 4th Floor (Cathedral of Learning)
thesis.degree.department College of Internet Distance Education
thesis.degree.discipline Management
thesis.degree.grantor Assumption University
thesis.degree.level Masters
thesis.degree.name Master of Science
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