An investigation of the factors influencing a low-cost airline passengers' behavioral intention in Bangkok, Thailand

au.identifier.callno Thesis P198i 2017
dc.contributor.author Panupong Suebtimarat
dc.date.accessioned 2018-03-15T03:16:09Z
dc.date.available 2018-03-15T03:16:09Z
dc.date.issued 2017
dc.description Thesis (M.B.A.)--Assumption University, 2017. en_US
dc.description Includes bibliography. en_US
dc.format.extent x, 209 p. ; 30 cm. +2 DVD-ROMs en_US
dc.format.mimetype application/pdf en_US
dc.identifier.uri https://repository.au.edu/handle/6623004553/20504
dc.language.iso eng en_US
dc.publisher Bangkok : Assumption University en_US
dc.rights This work is protected by copyright. Reproduction or distribution of the work in any format is prohibited without written permission of the copyright owner. en_US
dc.rights.holder Assumption University en_US
dc.subject Thai Air Asia en_US
dc.subject Low-cost airlines en_US
dc.subject Behavioral intention en_US
dc.subject Passenger satisfaction en_US
dc.subject Airline image en_US
dc.subject Airline tangibles en_US
dc.title An investigation of the factors influencing a low-cost airline passengers' behavioral intention in Bangkok, Thailand en_US
dc.type Text en_US
mods.genre Thesis en_US
mods.location.physicalLocation AU Archives, 4th Floor (Cathedral of Learning) en_US
thesis.degree.department Graduate School of Business en_US
thesis.degree.discipline Marketing en_US
thesis.degree.grantor Assumption University en_US
thesis.degree.level Masters en_US
thesis.degree.name Master of Business Administration en_US
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