Handbook of Research Methodology in International Business
Handbook of Research Methodology in International Business
Published date
2013
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ISBN
9786167326887
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Language
eng
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application/pdf
Extent
160 pages
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Citation
Triple Education Co., Ltd., 2013
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Abstract
Research has always been a subject that either scares of bores people because it may seem complicated and tedious. However, research is very important because it gives us seemingly objective information necessary for sound decision making. In international business, making wrong managerial or strategic decisions can be extremely costly, thereforce, research becomes particularly essential.