“SHARE” wine label design
“SHARE” wine label design
| dc.contributor.author | Patrica Khemnguad | |
| dc.date.accessioned | 2018-11-28T09:37:11Z | |
| dc.date.available | 2018-11-28T09:37:11Z | |
| dc.date.issued | 2015 | |
| dc.description | SHARE product is curated by the wine expert, Saithip (Tina) Termsomket, who is changing and raising Thai awareness of wine in order to bring world wines to the Thai people. There are 3 prod- uct lines; • SHARE – Red Wine • SHARE – White Wine • SHARE – Rosé Wine The wine called “SHARE” is the product of Lisbon, Portugal. Casa Santos Lima, the winery and producer of the products, use special grape varieties that is not very well known and does sustain- able agriculture with the least effects on nature and the most impact on consumers. So, this project has been working for over 2 years until the first launch in October 2015. SHARE is for a niche market of modern wine consumers, not expensive wine but have a good quality. Because SHARE brand is very newcomer in Thai market. Most of people have known Portugal wine just about 18% sweet port wines. Few people really know there are also still dry wines. So, the first re- quirement of the product is a label to draw consumers’ attention and create brand identity. | en_US |
| dc.format.extent | 6 pages | en_US |
| dc.format.mimetype | application/pdf | en_US |
| dc.identifier.citation | 1st CA Creative Work Faculty Showcase 2015, 50-55 | en_US |
| dc.identifier.uri | https://repository.au.edu/handle/6623004553/21491 | |
| dc.language.iso | eng | en_US |
| dc.publisher | Research committee, Albert Laurence School of Communication Arts, Assumption University | en_US |
| dc.rights | This work is protected by copyright. Reproduction or distribution of the work in any format is prohibited without written permission of the copyright owner. | en_US |
| dc.rights.holder | Assumption University | en_US |
| dc.subject | Creative Work 2015 | en_US |
| dc.subject | CA Creative Work | en_US |
| dc.subject | SHARE | en_US |
| dc.subject | Wine label design | en_US |
| dc.subject | Label designs | en_US |
| dc.subject | Art works | |
| dc.title | “SHARE” wine label design | en_US |
| dc.type | Text | en_US |
| mods.genre | Creative Work | en_US |
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